History of the Terrible Towel

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Updated: September 3, 2012
Pittsburgh Terrible Towels from the Stands

The Terrible Towel, first introduced in 1975 by then Steelers radio broadcaster Myron Cope has since become the most widely-recognized symbols not only of the Pittsburgh Steelers, but also of Pittsburgh itself. (It has even made it to the International Space Station.)

Terrible Towel being flown over Afghanistan

Terrible Towels over Afghanistan

Don’t Buy a Knock-Off!

But by far the best part of the Terrible Towel story is this: In 1996 Myron Cope assigned the rights to The Terrible Towel to the Allegheny Valley School in Pennsylvania, an organization that cares for people with mental and physical disabilities, including Cope’s autistic son, Danny.

Proceeds from the sale of official Pittsburgh Steelers Terrible Towels are donated to  It has raised over $3 Million Dollars to date for the school, who was initially selected as the beneficiary because Myron Cope’s own son had disabilities.

In 2005, Cope retired after 35 years as the Steelers radio announcer—the longest tenure of any broadcaster with a single team in NFL history. During this season, when the Steelers won their fifth Super Bowl, more than 1 Million Terrible Towels were sold; some fans buying 200 at a time.

Buy One for Yourself, One for a Friend. One for the Game, One for the Office.


Myron Cope’s Official – The Terrible Towel – A Pittsburgh Original – Black

Price: 9.95

Pittsburgh Steelers Super Bowl XLIII Champions Gold Terrible Towel

Price: 9.95

Myron Cope’s Official – The Terrible Towel – A Pittsburgh Original – Gold

Price: 9.95

Pittsburgh Steelers 6-Time Super Bowl Champions Gold Terrible Towel

Price: 9.95

McArthur Pittsburgh Steelers Holiday The Terrible Towel – Gold

Price: 9.95

Pittsburgh 18″ x 11″ Toddler Gold Terrible Towel

Price: 4.95

Pittsburgh Steelers Pink Breast Cancer Awareness Myron Cope’s The Terrible Towel

Price: 7.95

Pittsburgh Steelers 80th Season The Terrible Towel – Gold

Price: 9.95

Shop for 2012 Nike Pittsburgh Steelers Jerseys at Fanatics

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